International Marketing assignment Topics

Concept of internation Marketing

  • Course Code: SPW17783
  • Country: United Kingdom
  • Pages: 08
  • Published On: 28-10-2023

International marketing refers to searching prospective customers and satisfying their needs better than the competitors in both local and foreign markets. Therefore, coordinating the marketing activities for the products within the constraints of the foreign environment is a critical

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Analysis of strategic position on International management consultancy

  • Course Code: SPW29698
  • Country: United Kingdom
  • Pages: 18
  • Published On: 21-11-2023

In the modern business world, consultancy firms use effective strategies management and leadership approaches that are useful in meeting their client's needs and establishing a good position in the international market.

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A case study on Tesco

  • Course Code: SPW29974
  • Country: United Kingdom
  • Pages: 14
  • Published On: 23-11-2023

Supply chain management is the process of maintaining international operations and project management activities in order to expand the business strategically across the international countries. Through supply chain management,

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Standardisation Adaptation of International Marketing

  • Course Code: SPW30569
  • Country: United Kingdom
  • Pages: 10
  • Published On: 01-12-2023

The meaning of adaptation in international marketing refers to the involvement for modifying products of any company or brand to make them prepared for meeting the needs, demands and preferences of the local people and customs. However, standardisation of products means neither modification is done nor the marketing approaches are changed while doing internationalisation

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Individual Global Marketing Report

  • Course Code: SPW30297
  • Country: United Kingdom
  • Pages: 17
  • Published On: 1-11-2023

The aim of this report is to develop a global marketing strategy for The New Look, which is planning to enter India

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Internationl Marketing and Leadership

  • Course Code: SPW30720
  • Country: United Kingdom
  • Pages: 12
  • Published On: 05-12-2023

In the present times, the success of any company is guided by its potential to expand and to grasp the opportunities available to it. Ever since it was launched in 1994 by Jeff Bezos, the Global retailing giant Amazon has been on a path to success. In this study, a situational

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Strategic Analysis of Fritz Kola

  • Course Code: SPW30733
  • Country: United Kingdom
  • Pages: 05
  • Published On: 06-12-2023

The following report is a critical look into the German brand Fritz Kola, and attempts to understand its position in the current market and calculate its future opportunities and threats. It attempts to do that by looking at the origin and the market position of the cola and examine the customer base it currently has. It will also look at the competitive advantages that the brand currently has and understand how the brand managed to be a competitive force to large brands like Pepsi and Coca Cola in Germany.

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Evaluating Negotiation Strategies in the US China Phase One Agreement

  • Course Code: SPW30858
  • Country: United Kingdom
  • Pages: 05
  • Published On: 07-12-2023

This essay critically evaluates the negotiation and strategies that helped the Chinese and the American sides in arriving at US-China Phase One Agreement or the US-China Economic and Trade Agreement (henceforth US-China Agreement). This agreement was signed on

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The UK the leading trading power and financial centre

  • Course Code: SPW30994
  • Country: United Kingdom
  • Pages: 15
  • Published On: 11-12-2023

The UK, the leading trading power and financial centre, is the third-largest economy in Europe. The agriculture industry is intensive, highly mechanised, and efficient by European standards but represents less than one per cent of the Gross Domestic Product (GDP). Tesco is one of the leading grocery supermarkets in the UK; it has been utilising agricultural products to boost the country's economy. The marketing mix of an organisation determines the success of an organisation's marketing.

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The Airline Industry is One of The Key Economic Drivers in The UK

  • Course Code: SPW31005
  • Country: United Kingdom
  • Pages: 10
  • Published On: 11-12-2023

The airline industry is one of the key economic drivers in the UK, with an average annual growth rate of 4.1% in the context of demand for the connectivity of global air. The growth has been recognized to build a US$ 5 trillion market for new aviation services over the next two decades. The UK airline industry is considered the third largest aviation network, and it is also known as the second-largest aerospace manicuring in the world. Moreover, it is also identified that the industry is anticipated to touch an annual turnover of more than £60 billion, which contributes more than £20 billion to the nation’s annual GDP.

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The containment of China in the US foreign policy

  • Course Code: SPW31132
  • Country: United Kingdom
  • Pages: 07
  • Published On: 13-12-2023

This paper aims to explores the Chinese challenge for U.S. foreign policy in the 21st century as well as the containment of China. There areAmongst the various debates about the Western power decline and Chinese emerging potential for the global leadership role,. In thisthis essay, I contrasts two prominent

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Leveraging Social Media Marketing

  • Course Code: SPW31116
  • Country: United Kingdom
  • Pages: 24
  • Published On: 13-12-2023

Consumers now play a coproducer role in sharing product and brand information with other consumers. Therefore, new marketing approaches are changing how firms communicate with consumers to handle their complaints and requests – through turning conversations from face to face to online word of mouth. To keep pace with this trend, firms must adopt integrated marketing and communication strategies that interact with consumers and allow them to actively build coproduce marketing messages. This strategy report suggests how All-in-1takeway can use social media marketing to effectively develop its customer base.

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International Marketing Communications

  • Course Code: SPW31102
  • Country: United Kingdom
  • Pages: 18
  • Published On: 14-12-2023

In order to address emerging problems and possibilities, coca-cola faces the problem of a contact approach. They need to change the contact approach from time to time this is because of their main rivals, such as Pepsi. For example, a counter-campaign including actors who oppose your mission might encourage them to reach new audiences; or it could make changes to schedule events that are suddenly put externally on campaign advocacy. Specific communications practices or materials may perform better than others, leading to increased performance and decreased activities that do not appear to work. New partners will appear with support offerings that may entail strategic changes

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The Untied State Propaganda policy towards Iraq

  • Course Code: SPW32011
  • Country: United Kingdom
  • Pages: 07
  • Published On: 26-12-2023

How US Policy of invading Iraq and implementing a policy of ‘weapons of mass destruction’ in Iraq has made the land more agitated than controlled and how the invasion of Iraq marks the failed economic

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Foreign Market Analysis

  • Course Code: SPW31796
  • Country: United Kingdom
  • Pages: 21
  • Published On: 30-12-2023

The report is prepared to briefly fabricate the analysis that describes the foreign market style and trends of UAE. A small scale local company

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Ineffectiveness of WTO Law in Addressing Challenges of the Covid-19 Pandemic

  • Course Code: SPW32672
  • Country: United Kingdom
  • Pages: 5
  • Published On: 1-2-2024

The Covid-19 pandemic is what can be described as a ‘black swan’ event that has had implications for the world in different ways, including in the area

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Unraveling Global Hegemony

  • Course Code: SPW26190
  • Country: United Kingdom
  • Pages: 5
  • Published On: 9-2-2024

After the collapse of the Soviet Union, The US has been functioning and using its power as a hegemonic state, by providing a liberal international

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Effective Market Entry Strategies

  • Course Code: SPW27537
  • Country: United Kingdom
  • Pages: 11
  • Published On: 9-2-2024

Marketing strategic planning is one of the effective tactics of the organisations in the recent years, where the multinational corporate firms try to establish their brand in the international market. In the recent era of globalisation, there is high pace of brand

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Challenges and Demands for Change in Global Governance Systems

  • Course Code: SPW28466
  • Country: United Kingdom
  • Pages: 07
  • Published On: 20-2-2024

Although global governance systems have been on the rise and can be seen in many different areas like health and security, the system of global governance is limited in effectiveness due to certain

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A Strategic Analysis of GAP Inc

  • Course Code: SPW27094
  • Country: United Kingdom
  • Pages: 10
  • Published On: 2-3-2024

The study is effective for strategic management and conducting industrial analysis in order to have effective understanding about the business environment and identifying

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Evaluating Countertrade Agreements in International Marketing

  • Course Code: SPW25691
  • Country: United Kingdom
  • Pages: 08
  • Published On: 11-3-2024

International marketing is the strategic planning of the organisations in developing effective marketing tactics to promote the brand in the market (Vellas, 2016; Nassimbeni, Sartor and Mucignat, 2016). Through the international marketing tactics.

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Integrated Marketing Communication Overview

  • Course Code: SPW24691
  • Country: United Kingdom
  • Pages: 18
  • Published On: 4-9-2024

The integrated marketing communication concept entails a marketing communication and planning concept which recognizes a comprehensive program’s added value, a plan which evaluates strategic roles of various communication disciplines such as direct responses, general advertisement, public relations, and sales promotion.

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Marketing Mix Strategy for Coles Expansion

  • Course Code: SPW25505
  • Country: United Kingdom
  • Pages: 12
  • Published On: 12-9-2024

Marketing mix strategic planning is one of the effective strategic planning, through which the organisations can expand their business activities across different markets for sustaining in the business and securing future sustainable development (Charter, 2017; Bahadir, Bharadwaj and Srivastava, 2015). The aim of the study is to develop appropriate strategic planning for the organisation Coles to enter in China, so that the organisation can expand their business across the Asian countries and gain effective market share in China.

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International Marketing Strategy for PureGym

  • Course Code: SPW26124
  • Country: United Kingdom
  • Pages: 20
  • Published On: 17-9-2024

International marketing is the practice of designing and developing effective marketing mix strategic planning in order to expand the business and gain high competitive advantage in the market (David, F.R. and David, F.R., 2019). The aim of the study is to analyse the marketing activities of the organisation and develop a suitable marketing planning for the company PureGym in order to expand their business internationally.

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KFC's Market Leadership in China

  • Course Code: SPW28188
  • Country: United Kingdom
  • Pages: 8
  • Published On: 27-9-2024

Today, KFC is the leading fast-food company in China. It controls a major portion of the market, which essentially is more than that of McDonalds’ in the Asian country. There are a number of factors that have helped the company to attain such profound success in the country.

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Internationalization Strategies for Market Expansion

  • Course Code: SPW30545
  • Country: United Kingdom
  • Pages: 13
  • Published On: 4-10-2024

Every company when hold quite a strong market share tries to expand their brand, products, services, and their goodwill to other regions and countries so that their customer base, global image, product and service promotions can be spread to other places also. The concept of a global marketing or in other words internationalisation of companies can be referred to as the selling or furnishing of the products and services in the global or international market with a huge audience range.

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Geyeo Tech's Mission to Support Students

  • Course Code: SPW32189
  • Country: United Kingdom
  • Pages: 14
  • Published On: 7-10-2024

The organization is focused on developing certain technologies that will help the students to become competent in managing deadlines and being attentive during classes. This company is primarily focusing on lowering down of costs such as production and laboring (Burnell, 2017). As commented by Daniels, Radebaugh, and Sullivan.

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Modern Theories of International Trade

  • Course Code: SPW18168
  • Country: United Kingdom
  • Pages: 16
  • Published On: 9-10-2024

This report aims to analyse the modern theories of international trade. The study has focused mainly on the modern trade theories like, Hecksher and Ohlin Theory, Trade and Economic Growth theory by Rybczynski, Trade and the Distribution of Income: The Factor Price Equalisation Theorem by Samuelson and Linder Model.

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