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Case Study Analysis on Single Use Plastics


Recycling is a process of already used plastics that are reworked and reused by disposal and renovating the chemical compositions to form new plastics again. This would add on to the gross accumulation of plastics which are thrown away in landfills, burnt in air, thrown in ocean waters and so on (Willing, 2020). It has been causing a lot of pollution and also health related threats when the bodies of such individual or marine animals come in contact with the thrown away plastics.

Question: 1

Comparing the Good Ethics level of Chryssides and Kaler model to the Emerging Ethical level of Reidenbach & Robin model

In Chryssides and Kaler model of business ethics corporate social responsibility forms an integral part of the organization where reaping economic benefits and marketing process takes a sideline. It is a model consisting of three levels of ethical behaviour displayed by the firm: - self-centred commitment in the business procedure reflecting upon economic benefits; following the legal obligations; the formation of moral or righteous capital where ethical conduct becomes an important part of the market procedure (THAO et al. 2019). The final level is the Good Ethics level. This is quite similar to the Emerging Ethical level of the Reidenbach & Robin model where the ethical concerns start to become active in the operational strategies of the firm. The only difference between the two levels is that the Emerging Ethical level is followed by the ultimate Ethical level where each and every step of operations are taken keeping in mind the moral impact it may cause. The leaders portray highly moral values through the decisions they take and the operations they execute, thus maintaining a perfect balance between ethical conduct and interest for profits (Kara et al. 2016). In the Chryssides and Kaler model, the Good Ethics level is the final one where the firm starts to penetrate ethical concerns in the market process, not necessarily maintaining a perfect balance like the Ethical level.

The actions of Corporate Social Responsibility can be taken by organizations providing single use plastic products

The chief concern of the organizations providing single use plastic products would be to reduce the emissions of green-house gases produced while burning the plastic wastes. This would be an ideal Corporate Social Responsibility of a company to lower its emission of harmful gases which pollutes the atmosphere. Companies can look for eco-friendly and biodegradable alternatives like: cellulose-based packaging as formulated in Sweden which is completely decomposable; Harvard University has successfully produced a biodegradable variant of plastic by amalgamating shrimp shells and silk protein into an organic whole.

This would reduce the rates of air and land pollution caused by the emission of harmful gases and chemicals from non-biodegradable plastic waste. However, one disadvantage of using such organic alternatives might be the costs of buying the raw materials and maintaining them in the long run (Green Schools Alliance. 2020). Such an economical means of attending this issue is adopting ways of recycling the plastic and reusing it for other purposes which would reduce costs and at the same time following ethical and social concerns of protecting the natural environment. Compostable plastics would be a great replacement of single-use plastics which are fossil-based.

However, this transformation should be observed by the company by following the legal obligations, adding all the costs of production to the selling price of the product, money inducing upgraded pattern, non-toxic use of materials and public consciousness (Willing and Hirai, 2020). The industry should use Special Use Permits and seek financial help from the governments for practicing a morally and socially influenced business strategy.

Question 2
Stakeholders involved or affected by the challenges involved in the collection and disposal of single use plastics

The major stakeholders identified in the collection and disposal of single-use plastics

  • Households
  • Itinerant buyers
  • Waste pickers
  • Intermediaries
  • Small-scale and large-scale dealers
  • Manufacturing companies
  • Re-cycling companies
Using the stakeholder mapping of Power Matrix theory
Stakeholder mapping using Power Matrix Theory

The purpose of this stakeholder map is to identify the position and along with the key responsibilities of the stakeholders stated above who are involved in this process of collection and disposal of plastic usages single. According to Mostafa (2016), the position of stakeholders mainly having low power and low interest group are mainly affected and get impacted by the unnatural state of threats in the process of recycling. For example, these are the intermediaries or waste pickers in the process. In other words, better urban planning and method of recycling applications.

Analyse how these challenges would affect any two key stakeholders

The two choice able stakeholders are iterant buyers and intermediaries who can be affected Moreover, the stakeholders map can be divided into processes and a cyclic chain of plastic production and after use it is collected restored and recycled (O’Riordan, 2017). In relation to the case study, waste plastic containers and cans are collected by waste pickers and public sorting plants. The process starts with collection of such waste plastics, screening happens and the waste is divided into plastics which can be recycled and which cannot be recycled, both of these types are packed and trading of such plastic collected and sorted happens.

In this process, a trade can be placed for new plastics instead of the plastic bottles and cans collected post recycling; the transportation of such plastics happens (The World of Work Project. 2020). These plastics are then converted or reworked into new or recycled plastics using processes such as extrusion, injection, blowing, drying, compressing etc. After this, the recycled plastics are adjusted as per the plastic requirement and are moulded into bottles, containers, plastic bags, and other plastic related products. The screening and marketing happen, and the new plastics are now an element/package ingredient of the fresh product manufactured and affiliates in the marketplace (, 2020).

Impact of such challenges on two stakeholders

The plastic is collected and sorted by waste pickers manually or handpicked they are exposed to a lot of fatal health related issues when contaminated plastics are in contact with them, not only the hand waste pickers suffer from disease also economically are impacted because of the treatment and other medical check-up (Köseoglu et al. 2018). While sorting happens, sometimes due to incorrect sorting the plastic which is not of good standard is included in the batch to be recycled. This leads to a production of bad plastics, as they cannot be chemically destroyed. According to Silva et al. (2020), the selection and sorting process done by the stakeholder such mistakes or wrong selection could lead to the job loss of such stakeholder involved. Hence, all the stakeholders need to monitor their action properly and the selection and sorting should be done

Question 3
Identification of one type of single use Plastic

Single utilize plastics are expendable plastics implied for use and toss, they contain polythene baggage, plastic drinking bottles, plastic coverings, straws, plastic container covers, plastic jars and so forth. For example, toxic synthetic is the one that is used, as plastic that gradually and slowly separate in little things of plastics also called micro plastics (Plastic Free Challenge. 2020). They are destructive in light of they are non-biodegradable and take a long time to break down. Due to its security, adaptability and cost-viability, plastic is the material of decision for these sorts of product.

Future CSR trends might be affecting management decisions made in relation to the continued use of this single use plastic product

The trends may highly affect on a large number of plastic gear to disintegrate, accordingly debasing our dirt and water in the technique. The toxic synthetics acclimated fabricate plastic gets communicated to tissue, and finally, enter the human natural way of life (BBC News. 2020).

Waste generated in UK from various sectors

From the above pie chart, it tries to demonstrate on the key fact that the wastes that get generated in the UK are naturally amounted in total of 136 million tonnes (BBC News. 2020). Single-utilize plastic is expendable plastic like polythene gear, straws, food coverings, plastic drinking bottle, sachets, and so forth.

Export rate of Plastics in England

Consistently, on the other hand, England ends up with closely 9.5 million tons of plastic waste export of which 43 percent is single use plastics (BBC News. 2020). Considering this, as plastics keeps on filling in circulation, so it can control emission and substance impacts onto our bodies, water frameworks, and air.

Based on these existing trends above, by 2050, specialists accept that there will be a great deal of plastic than fish inside the sea on the grounds that the pace of plastic creation and plastic contamination keeps on accumulating with each returning year. Reusing offers events to diminish oil use, carbon dioxide surges and also the measures of waste requiring expulsion ( 2020). Here, it directly set use into setting against completely different waste-decline ways in which, explicitly decline in material use through down gauging or issue use, the utilization of assorted biodegradable materials and energy recovery as fuel.

A corporate social obligation (CSR) activity by general stores have made significant commitments to the disposal of plastic sacks utilization, thus setting up a substitution standard inside the general public (Arli and Tjiptono, 2018). This implies that the various activities directed in advancing a property looking through way of life have shaken things up of giving free single-utilize plastic sacks for shoppers' benefit. Besides, pressure from worldwide climate challenges for plastic contamination and the diverse worldwide exchange climate affect the organization area's activity. In relation to the case study is concerned, it has been recognised that future CSR trends like public awareness and low commitments to sustainability activities would make an effective means of recirculation of plastics that could change and affect in the decision-making process of the organisations’ management ( 2020). Hence, this can be productive in terms of making assurance in terms of finding more generic effort to the footsteps of finding key possibilities that had made investigations multifaceted. It had also contributions of the CSR activities of grocery stores in a worldwide development on the counter plastic sack boycott by inspecting Malaysia's No pack Campaign (NPBC) as a contextual analysis ( 2020). The investigations have sent the Carroll's worldwide CSR pyramid structure to defragment the complexities of the general stores' CSR activities by exploitation content examination. Besides, the outcome strengthened by the illustrative examination of the purchaser's overview and revealed numerous serious endowments of the corporate area's inclusion in against plastic pack activities.

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These preferences encapsulate expounding on the origination of staple CSR with regards to the pack boycott, detangling the multifaceted conversation around basic food item CSR, give stage to prod property looking through conduct modus Vivendi rehearses and explaining the vital function of staple CSR in the administration of the sack restriction from the business area's point of view. At long last, by conveying the overall CSR pyramid structure (world of work project,2020), the investigation sketched out the CSR activities of general stores regarding the counter plastic pack crusade from four key obligations: financial, moral, administrative and altruism. Henceforth, the association of the CSR market activity's commitment to a worldwide development of against plastic pack boycott is critical.

Hence, it can be suggested for the board to lessen plastic contamination incorporate

  • broadened maker obligation over waste
  • diminishing the utilization of plastics
  • eco-plan
  • expanding the interest for reused plastics
  • guideline of creation and utilization
  • improvement in recyclability of e-squander.
  • prioritization of reusing
  • upgrades in squander assortment frameworks
  • utilization of bio-based and biodegradable plastics
  • utilization of sustainable power for reusing

Therefore, it can be understood that plastic tainting is made by the unreasonable use and evacuation of plastic things in illustrious society, bargaining economies, organic frameworks, and human prosperity. Current clean up strategies have endeavoured to scale back the negative effects of plastic tainting at any rate can't battle with extending measures of plastic coming back into the air.

Consequently, decreasing commitments of plastic to the atmosphere should be composed through associate overall multidisciplinary approach. Bumbled waste may be a large land-based wellspring of plastic pollution which may be diminished through enhancements within the presence example of plastics, especially in progress, use, and evacuation, through an Integrated Waste Management System. In this study paper, we speak regarding current practices to enhance life cycle and waste organization of plastics which can be approved to cut back prosperity and traditional impacts of plastics and abatement plastics pollution.

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  • BBC News. 2020. Where Does Recycling And Rubbish From The UK Go?. [Online] Available at: [Accessed 31 October 2020].
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  • Green Schools Alliance. 2020. STOP Plastics - Green Schools Alliance. [online] Available at: [Accessed 30 October 2020].
  • Kara, A., Rojas-Méndez, J.I. and Turan, M., 2016. Ethical evaluations of business students in an emerging market: Effects of ethical sensitivity, cultural values, personality, and religiosity. Journal of Academic Ethics, 14(4), pp.297-325.
  • Köseoglu, M.A., Yildiz, M. and Ciftci, T., 2018. Authorship trends and collaboration patterns in business ethics literature. Business Ethics: A European Review, 27(2), pp.164-177.
  • 2020 [online] Available at: [Accessed 31 October 2020].
  • Mostafa, I.M.K., 2016. Promoting recycling in the solid waste management system of Cairo.
  • O’Riordan, L., 2017. A Multifarious Mix of Concepts. In Managing Sustainable Stakeholder Relationships (pp. 29-106). Springer, Cham.
  • O’Riordan, L., 2017. A Multifarious Mix of Concepts. In Managing Sustainable Stakeholder Relationships (pp. 29-106). Springer, Cham.
  • Plastic Free Challenge. 2020. What Is Single Use Plastic? — Plastic Free Challenge. [online] Available at: [Accessed 31 October 2020].
  • Shih‐Ching Liu, how can corporations adopt Confucianism in business practices? Two representative cases, Business Ethics: A European Review, 10.1111/beer.12287, 29, 4, (796-809), (2020).
  • Silva, A.L.P., Prata, J.C., Walker, T.R., Campos, D., Duarte, A.C., Soares, A.M., Barcelò, D. and Rocha-Santos, T., 2020. Rethinking and optimising plastic waste management under COVID-19 pandemic: Policy solutions based on redesign and reduction of single-use plastics and personal protective equipment. Science of the Total Environment, 742, p.140565.
  • THAO, V.T.T., TIEN, N.H. and ANH, D.B.H., 2019. Sustainability Issues in Social Model of Coporate Social Responsibility Theoretical Analysis and Practical Implication. Journal of Advanced Research in Management, 10(1), pp.17-29.
  • The World of Work Project. 2020. The 5 Stages Of Corporate Ethical Development - The World Of Work Project. [online] Available at: [Accessed 30 October 2020].
  • Willing, M. and Hirai, A., 2020. Good Ethics Is Good Business. [online] Cayenne Consulting. Available at: [Accessed 30 October 2020].

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