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Marketing Assignment Sample

The UK Fashion Industry with a Focus on Nike Women Wear

  • Course Code: SPW30649
  • Country: United Kingdom
  • Pages: 13
  • Published On: 11-12-2023

Fashion industry UK, which is the largest creative clothing market has always been a wide range of business including imports and export from British Isles to other countries and from other countries to British Isles.

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Consumer Behaviour Change and Marketing Strategy

  • Course Code: SPW30894
  • Country: United Kingdom
  • Pages: 13
  • Published On: 18-12-2023

This following assignment here will be going to focus on the changing trends of the consumer behaviour and preference of their buying taste. The effects of the recent market changes due to various major reasons such as the recent Covid -19 pandemic

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Sustainable Strategies for Hosting Mega Events like the Olympics

  • Course Code: SPW30897
  • Country: United Kingdom
  • Pages: 11
  • Published On: 18-12-2023

Hosting mega events like Olympics can be a costly endeavour for countries as it involves not just the short term hosting of a particular event, but also a year round maintenance of stadiums and grounds (Giraud, 2014).

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PRINCIPLES OF MARKETING

  • Course Code: SPW31026
  • Country: United Kingdom
  • Pages: 09
  • Published On: 19-12-2023

This study introduces two brands and their comparative analysis of marketing. The marketing mix is one thing that is common in both brands. Any organization will remain ineffective if they are not following marketing criteria together.

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Sustainable Innovation and Ethical Positioning

  • Course Code: SPW31152
  • Country: United Kingdom
  • Pages: 16
  • Published On: 21-12-2023

The concerned organization, Tesla, Inc., is an American EV manufacturing business along with developing clean energy sources in order to improve the degree of operations through renewable sources. The organization is headquartered in Palo Alto,

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Principles of marketing

  • Course Code: SPW31315
  • Country: United Kingdom
  • Pages: 19
  • Published On: 22-12-2023

The study aims with delivering the values and understands core components of a brand called Amazon and identifying its process

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Enhancing Sales Through Strategic Consumer Information

  • Course Code: SPW31357
  • Country: United Kingdom
  • Pages: 6
  • Published On: 25-12-2023

In the competitive world of business, marketing now plays an important role. Marketing aims primarily to enhance sales of the firm

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CONTEMPORARY ISSUES IN MARKETING

  • Course Code: SPW31312
  • Country: United Kingdom
  • Pages: 09
  • Published On: 25-12-2023

Brake and service world is a company worth annual revenue 5.8 million, it has employee strength of 25 persons, and the company is growing. It is associated with a range of full

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Cristóbal Balenciaga: A Visionary in Fashion Innovation

  • Course Code: SPW31419
  • Country: United Kingdom
  • Pages: 13
  • Published On: 25-12-2023

A great innovator of luxury in the mid-20th century Christopher Balenciaga changed the fashion of women dramatically. He crafted clothing with fluidity and elegance with the systematic ability of an expert tailor.

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Marketing and Operations

  • Course Code: SPW31492
  • Country: United Kingdom
  • Pages: 29
  • Published On: 26-12-2023

Efficient management of the operational processes is an important aspect that might be considered by the business leaders in order to ensure

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Strategic Analysis Of Jd Sports

  • Course Code: SPW31493
  • Country: United Kingdom
  • Pages: 18
  • Published On: 26-12-2023

This report addresses the internal operating environment as well as the external operating environment of chosen retail organization

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Digital Transformation

  • Course Code: SPW31455
  • Country: United Kingdom
  • Pages: 06
  • Published On: 26-12-2023

The report will provide information related to the need for the digital transformation of The Blue Post restaurant that is offering a wide range of quality food and beverages to the customers.

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Personal Reflection on Apple’s brand communication

  • Course Code: SPW31580
  • Country: United Kingdom
  • Pages: 13
  • Published On: 27-12-2023

In the period between 27th April and 10th May Apple has been communicating with me through various channels including social media, website, television and YouTube. This essay explores apple’s communication efforts and how this psychologically affects my behaviour as a customer.

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Uber: Adapting to Changing Consumer Preferences

  • Course Code: SPW31589
  • Country: United Kingdom
  • Pages: 14
  • Published On: 27-12-2023

The chosen organization for the research, UBER, is an American technology company which operates in different areas along with ride hailing services to the clients.

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Discus the benefits and challenges of evaluating social marketing campaigns

  • Course Code: SPW32149
  • Country: United Kingdom
  • Pages: 08
  • Published On: 28-12-2023

The social marketing campaigns are a tool that helps someone to meet all the target audiences' needs. In Simple language, the social marketing campaigns are specific kind strategies that are employed to get success in achieving certain

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Artificial Intelligence in Marketing"

  • Course Code: SPW32313
  • Country: United Kingdom
  • Pages: 13
  • Published On: 29-12-2023

The fourth industrial revolution Industry 4.0 looks to automate traditional manufacturing and industrial practices (Schwab, 2016). A wide range of industries have already adopted the use of the internet and technology

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Individual Management Report

  • Course Code: SPW32335
  • Country: United Kingdom
  • Pages: 14
  • Published On: 02-1-2024

This whole assessment is constructed in the form of a report which details about the different components of marketing mix which all can be either adapted or standardised with full justifications depending on a specific chosen business organisation named

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Personal Branding and Sustainability in Marketing

  • Course Code: SPW31760
  • Country: United Kingdom
  • Pages: 21
  • Published On: 02-01-2024

I am a professional marketing student and currently, I am working with multiple promotional campaigns online. I had an aim of becoming the digital brand executive creative direction and content marketing is my strength area.

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Developing Effective Marketing Planning and Strategies for a New Startup Business

  • Course Code: SPW31958
  • Country: United Kingdom
  • Pages: 16
  • Published On: 3-1-2024

Strategic marketing planning is the process that an organisation undertakes to engage the target audiences, build strong bonding

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Employee Management and Customer Satisfaction at McDonald's Corporation

  • Course Code: SPW31900
  • Country: United Kingdom
  • Pages: 03
  • Published On: 03-01-2024

McDonald's Corporation is an American fast food company, established in the year of 1940 and the organisation is successful to expand their business through export, franchisee and direct company establishment across the world (McDonald’s, 2021a).

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How do restaurant owners get Generation Z to eat at their restaurants

  • Course Code: SPW31976
  • Country: United Kingdom
  • Pages: 13
  • Published On: 4-1-2024

Developing good strategic marketing planning is essential to establish a restaurant in the UK named, Chill Corner.

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Critical Research Method Journal Review

  • Course Code: SPW32548
  • Country: United Kingdom
  • Pages: 10
  • Published On: 05-1-2024

The rise of cryptocurrency is traced backed to 2009 with the invention of Bitcoin by Saroshi Nakamoto – whose true identity is still a secret to date. The invention pegged on creating a decentralised payment system that could be used internationally

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Marketing and Operations

  • Course Code: SPW31924
  • Country: United Kingdom
  • Pages: 14
  • Published On: 05-01-2024

The chosen service is a restaurant with an airplane theme by the “Grand Eatery”. It gives a person a real time experience of dining in the variety of dishes with a compact service. The study here applies different techniques of marketing and operations including SWOT analysis of the services and pestle of the country being chosen for trade.

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Marketing Strategy Sainsburys Supermarket

  • Course Code: SPW32565
  • Country: United Kingdom
  • Pages: 14
  • Published On: 06-1-2024

Sainsbury plc trades as Sainsbury's and has a market ratio of 16% of the supermarket section in the United Kingdom, making it the second-largest supermarket chain in the UK. John James Sainsbury founded J Sainsbury's plc in 1869 with a store in Drury Lane

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Green Marketing Initiatives at IKEA

  • Course Code: SPW32062
  • Country: United Kingdom
  • Pages: 11
  • Published On: 08-01-2024

This study reveals the different concepts of green marketing within a chosen organization called IKEA. The organization is well recognized as a Swedish furniture brand that creates its strategy called people and planet positive.

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Plan for Training

  • Course Code: SPW32713
  • Country: United Kingdom
  • Pages: 10
  • Published On: 08-1-2024

The target audience for the mentioned action is the patient named Jane (the pseudonym used to maintain confidentiality and privacy of the individual as mentioned by the NMC Code of conduct (NMC, 2018)).

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Healthcare Challenges and Advocacy in Canada

  • Course Code: SPW32715
  • Country: United Kingdom
  • Pages: 13
  • Published On: 08-1-2024

This case study will discuss the major health issues in Canada. Then it will present an elaborative explanation of the healthcare system in Canada and also the sustainable healthcare developed

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Addressing the Public Health Challenge

  • Course Code: SPW32717
  • Country: United Kingdom
  • Pages: 17
  • Published On: 08-1-2024

Public health is important to be managed through effective interventions and implications of policies so that prolonged life of the people can be ensured and effective aiding for controlling

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Marketing Essentials

  • Course Code: SPW26119
  • Country: United Kingdom
  • Pages: 10
  • Published On: 10-1-2024

Marketing strategy is the long term process, where the organisations are looking forward to gain high competitive advantage and market share in near future by sustainable business growth (Datta, Ailawadi and Van Heerde, 2017).

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A case study of Sainsbury’s in entering into USA market

  • Course Code: SPW32258
  • Country: United Kingdom
  • Pages: 9
  • Published On: 11-1-2024

As a senior marketing consultant in Ashanti Marketing Solutions (AMS) Limited, it is essential to support the client for developing.

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Strategic International Marketing Plan

  • Course Code: SPW32225
  • Country: United Kingdom
  • Pages: 19
  • Published On: 11-01-2024

Marketing is a key factor in the success of any organization. That is because marketing acts as the main channel that links an organization to its customers. Among the consequences of globalization and internationalization has been foreign market entry, which is characterized by

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The Economist Magazine

  • Course Code: SPW32724
  • Country: United Kingdom
  • Pages: 11
  • Published On: 08-1-2024

Consumer behaviour is the practice that the individuals or groups are associated with the purchase, use or disposal of the goods and services. Consumer emotion, attitude and preferences affect the buying behaviour of the people, where they try to identify their

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Burberrys Marketing Strategy Analysis

  • Course Code: SPW32716
  • Country: United Kingdom
  • Pages: 11
  • Published On: 08-1-2024

The report considers the research analysis regarding the mix-marketing strategy model of Burberry with its market segmentation comprising Gen X and millennials. The report identifies the rationale

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Comparative Analysis of Business Models

  • Course Code: SPW32718
  • Country: United Kingdom
  • Pages: 13
  • Published On: 08-1-2024

Business models are divided into two parts that are B2B and B2C. Both of them are having different impacts on different categories of people. B2B focuses on business while B2C is focused on consumers. The tendency to buy

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Significance of Marketing Strategic Planning: A Literature Review

  • Course Code: SPW32398
  • Country: United Kingdom
  • Pages: 07
  • Published On: 16-01-2024

Marketing strategic planning refers to the overall game plan of the business in order to reach the prospective consumers and turning them into customers of their products and services, the marketing strategic planning is important for value proposition of the firm as well as it helps to ensure kept brand messaging,

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Strategic Marketing Planning

  • Course Code: SPW26268
  • Country: United Kingdom
  • Pages: 19
  • Published On: 18-1-2024

Through appropriate marketing planning, all the organisations in the recent era of globalisation try to promote the organisational products and services and establish the company to gain high competitive advantage so that it can sustain n the industry

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Principles of Marketing Report

  • Course Code: SPW26283
  • Country: United Kingdom
  • Pages: 13
  • Published On: 19-1-2024

Marketing orientation is critical for the EV business as this orientation largely focuses on decision making based on the needs and wants of the target customers (Becherer et al., 2001). A marketing oriented business often make extensive use of the marketing

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Evaluating Market Planning and Product Development Strategies

  • Course Code: SPW26361
  • Country: United Kingdom
  • Pages: 14
  • Published On: 29-01-2024

The corresponding study essay would be concentrating upon the research and delineation of relevant information through which the analysis and evaluation of certain utilised marketing approaches of a particular business organisation could be performed.

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Strategic Marketing Analysis in the UK Retail Industry

  • Course Code: SPW32664
  • Country: United Kingdom
  • Pages: 8
  • Published On: 31-1-2024

The marketing strategic planning is important to be analysed in order to identify the organisational tactics to gain high competitive

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Strategies for a Century-old Organization in the Uk

  • Course Code: SPW26054
  • Country: United Kingdom
  • Pages: 16
  • Published On: 31-01-2024

The charity organizations together make an industry, and like other industries, they too need to carry on marketing campaigns to reach a higher number of people. In the UK, the marketing environment has some special characteristic,

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Marketing Plan for TK Maxx and Its entrance in the French Market

  • Course Code: SPW26789
  • Country: United Kingdom
  • Pages: 13
  • Published On: 1-2-2024

TK Maxx is a reputable company that prides itself with the low pricing model. Its recent goal to explore the global market has made it to redirect its efforts on the French market. This can be achieved through

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Roles in Advertising, Marketing, and Public Relations

  • Course Code: SPW32691
  • Country: United Kingdom
  • Pages: 3
  • Published On: 3-2-2024

Evaluate the qualities of the goods or services to be advertised and provide guidance on an establishment's marketing efforts

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Strategic Marketing Analysis and Planning for Sainsbury

  • Course Code: SPW32693
  • Country: United Kingdom
  • Pages: 20
  • Published On: 5-2-2024

An effective marketing plan is crucial for any organisation to improve its business decision making and internal business environment to grab a high

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Developing a Marketing Strategy for SSE Metering

  • Course Code: SPW27016
  • Country: United Kingdom
  • Pages: 16
  • Published On: 5-2-2024

Economic development was a primary goal for global organizations. Nevertheless, the impacts of economic development activities have contributed to significant climate change challenges. As a result, climate change has over the past decade

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Revitalizing Sibella Shisha Bar

  • Course Code: SPW26107
  • Country: United Kingdom
  • Pages: 17
  • Published On: 8-2-2024

This report purposes to bring forth the marketing DNAs (old and new) of Sibella Shisha Bar. In this regard, it will expound on the company’s marketing mix

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Bertie's Barbershop: A Journey into Strategic Marketing Excellence

  • Course Code: SPW26111
  • Country: United Kingdom
  • Pages: 15
  • Published On: 8-2-2024

In a bid to investigating the old and new DNA marketing strategies in Bertie’s barber shop, this paper will look into the marketing mix, technology

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Commonwealth Bank Strategic Foray Into India

  • Course Code: SPW22394
  • Country: United Kingdom
  • Pages: 26
  • Published On: 10-02-2024

Commonwealth Bank wasestablished in 22 December 1911 as a Government bank, It has 1,100 + branches, 4,300 + ATMs servicing worldwide motto is ‘’CommBank Can’’. Commonwealth bank is recognisedfor its well-known reputed bank in the Australian

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Market Analysis of Healthcare Wearable Products for Philips Healthcare

  • Course Code: SPW27918
  • Country: United Kingdom
  • Pages: 08
  • Published On: 10-2-2024

The study is all about the increased demand and global requirement of healthcare wearable material in the market. NHS cost rising is being seen for the study to complete properly. Additional negative trends in vacancy rates can be easily

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A Comparative Analysis of Reebok and Nike Target Audiences and Marketing Strategies

  • Course Code: SPW27961
  • Country: United Kingdom
  • Pages: 08
  • Published On: 14-2-2024

Reebok and Nike have similar target audiences, both in sportswear and apparel industries. Nike founded in 1964 in the US is comparatively younger compared to Reebok, which traces its history to Joseph Foster developing specialty spiked running shoes in England.

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Marketing Principles and Strategies for Promoting

  • Course Code: SPW28104
  • Country: United Kingdom
  • Pages: 08
  • Published On: 14-2-2024

Marketing principles are strategies and guidelines that marketers use to follow while marketing products and service of their company to grab strong customer attention and get high competitive position in international market.

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Counter Unmanned Aerial System

  • Course Code: SPW28110
  • Country: United Kingdom
  • Pages: 13
  • Published On: 14-2-2024

The global Counter Unmanned Aerial System (C-UAS) market is exponentially growing each year, particularly given the rising demand in the industry’s products application. An industry analysis shows that there has been a substantial

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Woolworths in China: A Comprehensive Analysis of Market Entry Strategies and Opportunities

  • Course Code: SPW26416
  • Country: United Kingdom
  • Pages: 22
  • Published On: 19-2-2024

The business opportunity report has been formulated on the basis of the hypothetical scenario of penetration of Chinese retail market by the Australian

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Strategic Marketing Planning for International Expansion

  • Course Code: SPW26424
  • Country: United Kingdom
  • Pages: 20
  • Published On: 19-2-2024

Marketing strategic planning provides an opportunity to all the multinational corporate firms to develop effective tactics to expand the business internationally

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Profiting from Innovation in the Global Market

  • Course Code: SPW28509
  • Country: United Kingdom
  • Pages: 15
  • Published On: 20-2-2024

The innovation in business is referred to the introduction of new ideas, creative process or products to develop a positive change in the business activity. It is often regarded as the application made for enhanced solution to improve existing

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Key Concepts in Marketing

  • Course Code: SPW28512
  • Country: United Kingdom
  • Pages: 03
  • Published On: 20-2-2024

Target customer is the consumer base where the brands try to understand the customer’s perception, living style, preferences towards fashion, professional field, income status where the business try to reach the customers for increasing the organisational

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Design and Localization Analysis

  • Course Code: SPW28684
  • Country: United Kingdom
  • Pages: 07
  • Published On: 21-2-2024

In most cases, the use experience has to be determined based on the uniqueness of the design, and the website structure that takes a significant look at the fundamental design elements. In this context, a website critique would be conducted on the website for Urbandine,

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Marketing Strategic Management for Start Up Businesses in London

  • Course Code: SPW28707
  • Country: United Kingdom
  • Pages: 13
  • Published On: 22-2-2024

In most cases, the use experience has to be determined based on the uniqueness of the design, and the website structure that takes a significant look at the fundamental design elements. In this context, a website critique would be conducted on the website for Urbandine,

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Design and Implementation of an E Restaurant Website

  • Course Code: SPW28716
  • Country: United Kingdom
  • Pages: 03
  • Published On: 22-2-2024

This report covers the design and implement of a shopping website and in this case an e-restaurant website. There is identification of the tools necessary for the development of the website such as HTML 5, RIA and others that will be mentioned.

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Manchester Metropolitan University

  • Course Code: SPW25143
  • Country: United Kingdom
  • Pages: 05
  • Published On: 23-2-2024

The corresponding marketing strategy proposal pertains to the video marketing requirements of the suggested client: Lecturer at Manchester Metropolitan University Digital Marketing Department. The emphasis has been concentrated on the dual

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Case study of Zara Company

  • Course Code: SPW25190
  • Country: United Kingdom
  • Pages: 11
  • Published On: 27-2-2024

Retail is the sale of products from one single point to customers in small quantities directly or indirectly and primarily for their end-use. Retailing is done with the purpose of satisfying the needs of the consumers, and as such, it acts as a convenient,

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Global and Cross cultural Marketing

  • Course Code: SPW28329
  • Country: United Kingdom
  • Pages: 16
  • Published On: 19-2-2024

Marketing strategic planning is appropriate for the multinational corporations to develop appropriate strategic planning to establish the organisation in the market. The organisations in the recent era of globalisation try to expand their business through

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Strategic Marketing and Analysis of Disneyland Paris in the Booming Tourism Industry

  • Course Code: SPW27108
  • Country: United Kingdom
  • Pages: 15
  • Published On: 2-3-2024

The tourism industry has gained optimum financial and social benefits in the current market situation. In today's business world tourism industry has grabbed high economic

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Strategic Marketing in the Digital Economy

  • Course Code: SPW25593
  • Country: United Kingdom
  • Pages: 07
  • Published On: 4-3-2024

Marketing strategic planning of the businesses is important to develop effective tactics to promote the organisational products and services in the market and in this regard all the companies in the recent era of globalisation focus on building strong

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Strategic Marketing Planning for OMO in the UAE

  • Course Code: SPW27121
  • Country: United Kingdom
  • Pages: 20
  • Published On: 7-3-2024

Strategic marketing planning will assist marketers of a company to set effective marketing strategies that are relevant to the market needs and customer demand. Through using SMART

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Global Expansion Strategies for Alba Beds Ltd

  • Course Code: SPW27130
  • Country: United Kingdom
  • Pages: 10
  • Published On: 8-3-2024

Marketing is the planning and the executive strategies of pricing, promotion and distribution of the goods and services across the international countries to create exchanges which further satisfies the individual and the organisational objective (Hofer and Baba, 2018).

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Flavors of Marketing: A Comparative Study of 4P Strategies in Haagen-Dazs and Ben & Jerry's Ice Cream Brands

  • Course Code: SPW27301
  • Country: United Kingdom
  • Pages: 12
  • Published On: 11-3-2024

The marketing mix consisting of 4P strategy is one of the essential factors or methods that helps a business to identify the best position or method for promoting products.

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Visualizing Competitiveness: The Dynamic Role of Design Practitioners in Shaping Modern Business Strategies

  • Course Code: SPW27308
  • Country: United Kingdom
  • Pages: 13
  • Published On: 11-3-2024

The 21st century is characterised by notable business environment changes contributing to increased competitiveness. Although business organisations have appreciated innovative production as the primary strategy for increasing competitiveness

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The Impact of Globalization and Digitalization on Retail Organizations

  • Course Code: SPW25724
  • Country: United Kingdom
  • Pages: 07
  • Published On: 12-3-2024

In the recent era of globalisation and digitalisation, the rise in technology and advancement in adopting new techniques in the retail organisation, which provides a scope to the retail corporate companies to expand their business across the international

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Strategic Marketing Analysis of Samsung

  • Course Code: SPW27341
  • Country: United Kingdom
  • Pages: 15
  • Published On: 13-3-2024

In this study, the strategies of marketing implemented by Samsung are discussed to show their effectiveness towards helping in the achievement of the objectives as well as goals of the company. The PESTEL, as well as SWOT analysis of Samsung

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Market Structure and Labor Relations

  • Course Code: SPW27410
  • Country: United Kingdom
  • Pages: 9
  • Published On: 15-3-2024

The conversation is identified with the examination of the "liberal market" just as "coordinated market", as far as dealings with the work in the Western part of Europe, shaped the structure of the market. The conversation is identified with the examination among the mentioned business sectors and it is this location that has identified

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Strategic Marketing Planning for Market Entry: A Case Study of Alba Bed Ltd

  • Course Code: SPW27416
  • Country: United Kingdom
  • Pages: 16
  • Published On: 18-3-2024

Marketing strategic planning is essential for multinational corporate firms to strengthen their marketing tactics to enter a new market and target the audiences for enhancing brand performance in the market. The report focuses on reviewing the strategic marketing planning of the company, named Alba Bed Ltd, and it has shown their responsibilities

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Marketing in a Digital World

  • Course Code: SPW25868
  • Country: United Kingdom
  • Pages: 15
  • Published On: 16-3-2024

The increasingly changing digital marketing environment has extensive strategic and managerial consequences. This digital revolution has changed how consumers perceive business strategies: from the age of finding information on newspapers to instantly receiving

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Art Buyers and Their Motivations

  • Course Code: SPW25775
  • Country: United Kingdom
  • Pages: 11
  • Published On: 16-3-2024

Consumption is an intimate and integral part of everyone’s daily lives, regardless of whether they have enough or less than enough money to spend. Although commonly, people are not aware of the significance and impact of the act of consumption in shaping

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Marketing and Entrepreneurship

  • Course Code: SPW25517
  • Country: United Kingdom
  • Pages: 14
  • Published On: 2-3-2024

The corresponding comprehensive academic research report would be deliberative of the observations concerning the most effective practices and methods of performing entrepreneurial

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Sustainable Energy Dynamics: A Comprehensive PESTLE Analysis for the UK Market

  • Course Code: SPW27457
  • Country: United Kingdom
  • Pages: 13
  • Published On: 19-3-2024

The market in the present setting is bound with challenges and with the persistent interest to pick up benefits it becomes significant that the business consistently update their methodologies. The report hence takes a shot at delivering a PESTLE examination for understanding the difficulties and chances of feasible vitality in the UK. The demonstration of innovative

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Evolution of Light Music

  • Course Code: SPW27493
  • Country: United Kingdom
  • Pages: 11
  • Published On: 21-3-2024

From traditional media (Radio and TV) to the internet age with online and mobile phones It is called "light music", that type of music that has no other purpose than to entertain, distract and that is easy to "enjoy" or that, to understand the reason, a great effort of concentration is not necessary. Uncommitted (ie light) music, after all, has always existed; already in the Renaissance period. In fact, alongside the great "cultured" music of the "Venetian and Roman School", there were scattered throughout almost all of Italy,

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Motivating Your Sales Team

  • Course Code: SPW27645
  • Country: United Kingdom
  • Pages: 6
  • Published On: 22-3-2024

Sales are considered to be the toughest job owing to different rejections that are involved in attaining the sales target. The salesperson needs to be recruited and selected correctly for ensuring that there is a successful operation of the firm in a competitive market. To compete in the global market of the present times, most of the organisation are paying due attention to how the personnel are chosen for the organisation. It has been since numerous years, the issues associated with motivating the sales force has been quite frustrating the sales and marketing managers (Doyle & Shapiro, 1980).

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Optimizing Levi's Business Performance

  • Course Code: SPW27676
  • Country: United Kingdom
  • Pages: 10
  • Published On: 4-4-2024

The organization chosen here for the understanding of using 7p for the business purpose is Levis. Leis is based on manufacturing and selling clothing textile mostly related to jeans. A wide variety of retailing is to be seen in this case of business of Levis. It has 15000 franchise stores and is dedicated to brands in retailing, multi branding and mass channel retailers. Using 7p of business the organization and marketing functions are being discussed over in this case.

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Market Shifts and Strategic Responses

  • Course Code: SPW27797
  • Country: United Kingdom
  • Pages: 10
  • Published On: 8-4-2024

Lucozade and Red Bull are one of the leading energy drink brands across the globe. With the effectiveness of the marketing strategies and marketing mix Lucozade lost its market as the biggest energy drink brand in Britain. It is vital to state that the company lost about £62.6m in value in one year, which is regarded as one of the largest losses in the soft drink category. The issues relating to energy drinks were increasing, and the energy’s value sales were decreasing by 18.6% to £273.6m, and the volumes also fell.

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